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Case Studies: Project

So what is the answer to the question -- How do we stop rumors without getting into a two-way co...

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e-Hostility: Haters Will Be Haters — But They Will still Click! - The Internet, specifically social media, changed the way local governments and their residents interact. On one hand, the instant connection can mean the positive exchange of ideas and opinions. On the other, popular online networks are the perfect incubator for bad information and nasty rumors.  The issues become mono-focused and the attacks trend on the organizational level down to personal. When situations go awry, and you are under attack, learn how to quickly set the record straight.  Leveraging your organization’s well-established online presence and your social media platforms by driving people to your ‘Rumor Page’ can stop any misinformation or misinterpretation of the facts — in it’s tracks.

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Rumors get squashed and the relentless voices of online trolls get countered by facts in a new take on government public relations.

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Kansas City's rumor page supposedly aims to correct the record, but some call it a spin.

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The City of Glendale is continually praised for their Public Information Office and ability to communicate with residents, media and first responders.  The Civic Business Journal visited with Glendale’s Director of Communications Tom Lorenz about his start in local government and the city’s success with communications, his role as Director of Communications and what the future holds for Glendale’s Public Information Office.

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